an invite-only, exclusive roundtable workshop

Mastering B2B Data and Marketing Challenges

Join industry peers to share real-life business challenges and discover tailored solutions from expert consultants.

CAMDEN COURT HOTEL, DUBLIN 2

26 SEPT 2024 | 1:30 PM - 5:00 PM

Networking Drinks & Canapés after Session

Interactive Problem-Solving

Present and tackle ongoing B2B marketing challenges with expert-led, customised solutions.

Networking Opportunities

Connect with top B2B marketers and digital experts from the UK and Ireland.

Future-Proofing Strategies

Discover cutting-edge techniques to stay ahead with emerging technology solutions.

sponsored by:

an invite-only, exclusive roundtable workshop

Mastering B2B Data and Marketing Challenges

Join industry peers to share real-life business challenges and discover tailored solutions from expert consultants.

CAMDEN COURT HOTEL, DUBLIN 2

26 SEPT 2024 | 1:30 PM - 5:30 PM

Coffee, snacks and networking drinks provided

Interactive Problem-Solving

Present and tackle ongoing B2B marketing challenges with expert-led, customised solutions.

Networking Opportunities

Connect with top B2B marketers and digital experts from the UK and Ireland.

Future-Proofing Strategies

Discover cutting-edge techniques to stay ahead with emerging technology solutions.

sponsored by:

Unlock actionable insights and expert resources to automate marketing and attract customers. Join peers in a dynamic, hands-on workshop with live examples for practical B2B marketing success.

challenges that matter to you

Before the workshop, we’ll ask the attendees to submit a survey on their marketing and data challenges. Using your responses, we’ll tailor the agenda to address the main issues, highlight four B2B case studies, and lead a collaborative problem-solving discussion.

Say goodbye to abstract hypotheticals—get ready for real, actionable solutions to ongoing business challenges.

Measuring success

Determining the effectiveness of marketing investments,
especially for indirect sales channels and longer sales cycles.

Support for long, complex sales cycles

Navigation of B2B purchasing processesdetermined by the customer that include various decision-makers.

Data quality and integration

Accuracy, consistency and availability of customer
data across CRM, ERP, CDP and marketing automation platforms.

agenda

1:30-2:00

2:00-2:10

2:10-2:30

2:30-2:50

2:50-3:15

3:15-4:55

.

4:55-5:00

5:00-6:30

Registration & Coffee

Introduction

Marc Wiseler: Adobe Amplify

Charlie Oakham: Use Case Journey

Coffee Break

Use Case Presentations: Explore challenges from attendee company survey answers and collaboratively discuss actionable solutions 

Closing Remarks

Networking Drinks and Canapés

expert consultants

Marc Wiseler

Director of Solutions Consulting | Adobe

Marc is a dynamic solutions consulting leader with 15 years of experience in technology sales and seven years in people management. He excels in sales and marketing leadership, sales engineering, and customer experience, having successfully built and managed high-performing teams across Europe, the Middle East, and Africa.

Wolfgang Strassburger

Founder & CEO | Onemedia Consulting

With over nine years of experience leading Onemedia Consulting, Wolfgang excels in turning Marketo's potential into marketing automation reality. His customer-centric, data-driven approach ensures that business and customer needs are met, delivering tangible results.

Charlie Oakham

Digital Strategy Director | Kainos

Charlie is an experienced Digital and Marketing Operations leader with a passion for innovation and growth. With twenty-years experience in marketing operations and technology, he has authored insightful content and led MOPs teams to success.

He's a three-time Marketo Expert and an Adobe Marketo Champion for 2023. As a speaker and Solutions Architect, he specialises in marketing automation and CRM (Adobe Marketo Engage, Salesforce, and Microsoft Dynamics), GenAI and Marketing Operations, and revenue generation through hyper-personalised channel marketing.

Maya
Reinshagen

Managing Director | Onemedia Consulting

With over 20 years of experience in digital transformation and marketing automation, she specialises in turning data into insights and implementing customised marketing solutions to drive growth, sharing her expertise at events.

Our customer-centric, data-driven approach puts the requirements of your business and your customers’ needs first to deliver tangible results.

Wolfgang Strassburger

CEO & Founder | Onemedia Consutling

Discover holistic digital solutions with Adobe Amplify. Lean on experts from assessment, to architecture, through to adoption.

Assess

Identify Transformation Opportunities

aspire

Solutions, Business Case, and Architecture

achieve

Implementation and Adoption

Book your spot now for this exclusive, limited-capacity event.

26 SEPT 2024 | 1:30 pm -5:30 pm
Camden Court Hotel | Dublin 2, D02 W086

sponsored by: