BELLA BABY

The digital transformation of Ireland’s leading B2C baby and parenting retailer

A FEW PROBLEMS TO SOLVE

Bella Baby upgraded their eCommerce platform with Monsoon Consulting, transitioning to Magento 2. This revamp included user-friendly design enhancements and the integration of advanced features like DPD courier service and Salesfire Search, providing a more scalable and secure online shopping experience for their growing customer base.

Bella Baby is a fast-moving B2C company with a multi-channel eCommerce strategy that aims to grow the businesses online channels through an ambitious and inspired new integrated approach. 

With the impact of Covid-19, they needed a modern, user-friendly eCommerce platform that could handle the growth in digital footfall, while allowing for future growth and the challenges that Brexit presented to its British stores

OUR SOLUTIONS

Working closely with Bella Baby, Monsoon Consulting designed and developed a scalable and secure, user-focused eCommerce platform. Using Adobe Commerce, and multiple 3rd party extensions the final solution is a future-proofed platform that will help Bella Baby expand for years to come. 

Having launched in early 2021, the new Bella Baby platform has successfully brought its award-winning customer service into its digital platform, while managing the ever-increasing digital footfall. With an increasing user base and conversion rate, Bella Baby is set for continued digital growth.

Custom Hyvä Theme

To further enhance the user experience, we built a custom Hyvä front-end theme with an improved UI, specifically for bundled products.

This approach ensures that the site  passes Google’s Core Web Vitals, which is critical for both user experience and SEO. Hyvä’s lightweight structure was key in achieving this, as it reliably supports the stringent requirements of Core Web Vitals, giving Bella Baby a competitive edge in search engine rankings.

We can’t speak highly enough of the expertise and enthusiasm the Monsoon team brought to our platform. From the outset, they have helped guide us through the transformation of our eCommerce business and its future roadmap.
Paul Shaughnessy
 
Bella Baby

FEATURES

Working with the Adobe Commerce (Magento) software platform, our team of expert consultants, UX Designers and web engineers have been building a unique, user-focused solution for Bella Baby.

Some of the key features developed for the solution are:

  • DPD courier service integration.

  • Salesfire Search & Behavioural Overlays integration

  • Complex Shipping Matrix Rates

  • Microsoft bridge/API2 cart fulfilment and ERP integration

  • Improved payment options including Amazon pay.

  • Multi-warehouse stock inventory

  • Redesign of the transactional emails

OTHER SUCCESS STORIES

UNIPHAR GROUP

30% uplift in online order value

  • High-capacity fulfilment while maintaining accurate inventory data
  • 33,000+ financial documents accessed monthly
  • Customised pricing with personalised account management and discounting

TOPLINE GROUP

B2B buying group with over 160 stores across Ireland

  • 24/7 Self-service Functionality
  • Complex ERP Integrations
  • Customised GDPR-compliant hosting

PUNCH PUBS

100 pieces of unique, custom-built functionality

  • 200% increase in Page Speed and Performance
  • Checkout simplified from 5 to 3 clicks
  • 8% increase in promotions claimed

UNIPHAR GROUP

30% uplift in online order value

  • High-capacity fulfilment while maintaining accurate inventory data
  • 33,000+ financial documents accessed monthly
  • Customised pricing with personalised account management and discounting

TOPLINE GROUP

B2B buying group with over 160 stores across Ireland

  • 24/7 Self-service Functionality
  • Complex ERP Integrations
  • Customised GDPR-compliant hosting

PUNCH PUBS

100 pieces of unique, custom-built functionality

  • 200% increase in Page Speed and Performance
  • Checkout simplified from 5 to 3 clicks
  • 8% increase in promotions claimed

Ready to transform your site?

Get in touch today!

EMPOWERING     INNOVATIVE     HUMBLE     SOLUTION-ORIENTED     EFFICIENT    HONEST     ARTISTIC     RESPONSIBLE     INNOVATIVE     CUSTOMER-CENTRIC     AWARD-WINNING   

EMPOWERING     INNOVATIVE     HUMBLE     SOLUTION-ORIENTED     EFFICIENT    HONEST     ARTISTIC     RESPONSIBLE     INNOVATIVE     CUSTOMER-CENTRIC     AWARD-WINNING