As it turns out, humans are not as rational as we think we are. In order to not be constantly overwhelmed, and to make our constant decision-making easier, we create shortcuts in our brains. This leads us to Cognitive biases – common misconceptions that occur when we value perception or beliefs over reality. Here’s our selection …
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home focus by hickeys High-performance transformation in home goods a few problems Home Focus at Hickeys, a staple in Ireland’s home furnishing scene, revolutionised their online presence with Monsoon Consulting. The upgrade to Magento 2 and integration of the Hyvä theme boosted load speeds and SEO, while new eCommerce features like Click & Collect were …
As 2023 brings new opportunities and challenges, we want to share our observations on what’s going on in the eCommerce world, so our clients can use this to grow their sales. Last year things started moving and shifting around, so let’s see what we have to keep up with this year? 1. Social media sales …
Dún Laoghaire-Rathdown County Council Over 2 million unique website views in the first 6 months A FEW PROBLEMS TO SOLVE Explore the transformative journey of the Dún Laoghaire-Rathdown County Council’s website, dlrcoco.ie. This case study reveals a remarkable makeover from a complex, content-heavy site to a vibrant, user-friendly digital hub. It’s a story of revolutionising …
In many cases when clients request a website, they usually already have a brand book with thoroughly created design guidelines. However, despite our big passion for consistency, sometimes we have to make a few changes or introduce new colours or even fonts when creating a website. Let’s see why. We used one of our current …
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Monsoon Consulting Bolsters UK Presence with New London Office and the appointment of Mark Turnbull as Head of Project Management Monsoon Consulting, a long standing and established eCommerce partner in the Adobe/Magento eco-system, is continuing to grow and expand in the UK with both a new London office and the appointment of a new key …
Hyvä Themes, the revolutionary new Magento front-end solution which massively improves site speed, performance with lower complexity has proudly launched version 1.1.18 of the ever popular theme module. In our role as official Contributor, Monsoon Consulting are delighted to have contributed key new features to the recent code base. Along with a wealth of new …
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Feeling confident about your choice when making a purchase is crucial for a good online customer experience. As a result, the audience becomes loyal to the brand which translates into higher conversion rates for business owners. Since we know that communication is the key, we need to make sure we are speaking in our customer’s …
Read more “Considerations for designing a multilingual eCommerce store”
As an eCommerce store owner, you probably go through tons of data on a daily basis, but you might be still struggling to figure out what key metrics are really important to you. Here are the 7 most important eCommerce metrics that can help you measure and achieve your goals from your online store. Make …
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Monsoon Consulting are excited to announce the launch of the new Home Focus at Hickeys website powered by Magento, Storyblok and Hyvä. Creating a new digital flagship for Ireland’s leading home furnishing brand. Legendary Irish brand Home Focus by Hickeys, a staple in Ireland’s retail landscape since 1940 with 13 stores throughout Ireland has just launched its brand …