We see our clients ecommerce platforms as products in their own right and once launched we are dedicated to improving that product. In other words we look at your Magento Commerce store the way the Netflix Product Team looks at improving the experience of the customers on Netflix. Our ‘Product View’ of Digital Commerce is …
Read more “3 Steps to Improved Customer Engagement and Sales”
SEO is a daunting business. There is much to account for when creating an effective SEO strategy and it’s easy to lose yourself amongst the ever-shifting sands of search algorithms and innovation. But fear not, by implementing a select few SEO best practices you will see a dramatic improvement in your organic results visibility. Below you find …
Read more “B2B SEO Best Practices to Dominate Search Engines and Rank Higher”
We’re over half way through 2018 and we at Monsoon Consulting have noticed a considerable uptick in interest and activity within the B2B Digital Commerce market. There are several trends that were predicted for 2018 which we’re witnessing coming to fruition. These trends reflect a ‘catching up’ by the B2B sector with the more developed …
Read more “B2B Ecommerce Trends Forcing Suppliers to Rethink their Business Models”
EZ LIVING FURNITURE Online platform transformation for furniture shopping PROJECT OVERVIEW EZ Living Furniture revamped their online presence by migrating to Magento 2, focusing on a customer-friendly design. The project included features like a custom responsive layout, easy product filtering, integrated stock management, promotional tools, back order options, and tailored shipping costs, enhancing the customer …
Unified B2C and B2B eCommerce offers a great opportunity to many businesses to increase their efficiency and control costs. Whether the businesses focus is on B2C or B2B, a unified eCommerce solution offers them the opportunity to develop new markets in a way which is stream lined with their current sales channels. Traditionally companies may …
In a blog written by our Head of Magento, Gabriel, last week he stated that “While in B2C, high page load speeds result in reduced conversions and therefore sales; in B2B it will frustrate customers who need to regularly re-order, increase churn with customers reverting to traditional offline methods of ordering, increasing cost and potentially result …
Read more “Moving from a B2C Mindset: Building for Success in B2B Ecommerce”
While the strategies to succeed in B2B ecommerce can be different to traditional B2C platforms, there is one area that is critical across both; performance. Recent industry research directly correlates improved page speed load to reductions in conversions, with almost the majority of customers expecting web pages to load in two seconds or less. While …
Read more “5 Ways to Improve the Performance of your B2B Platform”
Forrester released their report on ‘What It Takes To Be A Leader In B2B eCommerce’ after their webinar with Magento Commerce last Wednesday. In their report it’s explained how B2B eCommerce is growing due to a need for businesses to provide solutions for multiple customer needs and business models. It is also explained that B2B companies must …
Business to Business (B2B) eCommerce is on the rise, and B2B companies are now moving from just having a quick fix B2B online solution, to having the right platform and an experienced provider who understands business rules, processes and issues. As a business owner your main aim is to increase your income, and you can achieve that through a multitude of goals, such as …
Read more “Improve your Conversion with xd for your B2B Customers”
We are delighted to announce that we have partnered with Austrian based, Pimcore, the leaders in Product Information Management (PIM). “Pimcore places data management at the core of digital experience management. Manage and integrate any type and any amount of digital data.” From a technical point of view, PIM helps to extract, harmonise, and propagate …
Read more “Monsoon Consulting announce new partnership with Pimcore”